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Zhara hairs
Zhara hairs
Zhara hairs
Brand Identity
Brand Identity
/2026
/2026
The brief
Zhara Hairs is a modern wig and hair brand that needed a visual identity that felt polished, feminine and easy to recognise. The goal was to create a brand that could stand out visually while still feeling approachable and relevant to its audience.
Zhara Hairs is a modern wig and hair brand that needed a visual identity that felt polished, feminine and easy to recognise. The goal was to create a brand that could stand out visually while still feeling approachable and relevant to its audience.
The decisions
I focused on creating an identity that balanced femininity with a clean and refined look. The visual system was kept simple and flexible, allowing the brand to work across different touch-points without feeling overly complicated. I developed the identity around a distinctive logo, considered typography and a cohesive colour palette that could give the brand a consistent visual presence.
I focused on creating an identity that balanced femininity with a clean and refined look. The visual system was kept simple and flexible, allowing the brand to work across different touch-points without feeling overly complicated. I developed the identity around a distinctive logo, considered typography and a cohesive colour palette that could give the brand a consistent visual presence.
The outcome
The result is a polished and feminine identity that gives Zhara Hairs a clear visual personality. The system is flexible enough to extend across social media, marketing materials and other brand touchpoints while keeping the brand recognisable.
The result is a polished and feminine identity that gives Zhara Hairs a clear visual personality. The system is flexible enough to extend across social media, marketing materials and other brand touchpoints while keeping the brand recognisable.
Other projects
Other projects
Other projects
Get in Touch
Get in Touch
Get in Touch
2026 Stephanie Okpe. All Rights Reserved